10Best.Guide

It Cosmetics

Top Picks

Last Updated: April, 2023
Pros
  • Allows buildable coverage
  • Control the amount of foundation you apply
  • Faster to apply than a beauty blender
  • Works like a dream for applying and blending foundation and concealer
  • Soft and does not shed
Cons
  • Not the quality brush claimed to be
  • Absorbs too much product
Bottom Line
The IT Cosmetics brush is a great investment for those who want to control the amount of foundation they apply and achieve a smooth, even layer. However, it may not be worth the price for those who prefer less expensive brushes or have sensitive skin.
Pros
  • Contains zinc sunscreen
  • Provides full coverage
  • Has SPF 50
  • Goes on smoothly
  • Looks natural and evens skin tone
Cons
  • Color may be too dark
  • May cause allergic reactions
Bottom Line
This product provides full coverage with SPF 50 and zinc sunscreen, but may have some issues with color, allergic reactions, and pump functionality. It goes on smoothly and looks natural, but may be a little thick and have less coverage than previous versions.
Pros
  • Provides good coverage without making skin look dry.
  • Covers facial discoloration and redness.
  • Full coverage without feeling heavy or cakey.
  • Covers all imperfections and lasts all day.
  • Goes on soft like a powder but covers like a full foundation.
Cons
  • Price increase since last purchase.
  • Too light of a shade and does not cover blemishes well.
Bottom Line
The IT Celebration Foundation Powder provides good coverage without making skin look dry and is a great option for those looking for a full coverage foundation without feeling heavy or cakey. However, it may not work well for those with dry skin and does not have SPF protection.
Pros
  • Lightweight and moisturizing
  • Absorbs quickly and not greasy
  • Good for all skin types and ages
  • No heavy perfumes used
  • Glides on smoothly and hydrates
Cons
  • Does not contain sunscreen
  • Some customers received bad dupes
Bottom Line
Confidence in a Cream is a lightweight and moisturizing face cream that absorbs quickly and is good for all skin types and ages. However, it does not contain sunscreen and some customers received bad dupes. The packaging can be messy and it is scented, not unscented. It is a bit pricey, but provides a great base for makeup.
Pros
  • Provides good coverage without feeling heavy
  • Lightweight and comfortable to wear
  • Gives a luminous sheen to the skin
  • Covers bumps and broken blood vessels
  • Matches skin tone well
Cons
  • Emphasizes fine lines and pores
  • Can be difficult to blend
Bottom Line
IT Cosmetics Celebration Foundation Illumination provides good coverage and a luminous sheen to the skin, but may emphasize fine lines and pores and can be difficult to blend. It is a great option for those with sensitive skin, but may not be suitable for those with oily skin.

The Ultimate Buying Guide for It Cosmetics: Reviews, Recommendations, and Tips

Overview

It Cosmetics is a popular makeup and skincare brand that offers a range of high-quality products designed to enhance your natural beauty. From anti-aging skincare to full-coverage foundation, It Cosmetics has something for everyone. But with so many products to choose from, it can be difficult to know where to start. That's why we've put together this in-depth buying guide, to help you find the best It Cosmetics products for your needs.

Types

Here are some of the most popular types of It Cosmetics products:

- Skincare: It Cosmetics offers a range of skincare products, including cleansers, moisturizers, serums, and eye creams. These products are designed to address a variety of skin concerns, such as dryness, dullness, and fine lines.

- Makeup: It Cosmetics is best known for its makeup products, which include foundation, concealer, mascara, lipstick, and more. These products are designed to provide full coverage while still looking natural and radiant.

- Brushes and Tools: It Cosmetics offers a range of brushes and tools to help you apply your makeup with precision and ease. These tools are designed to work seamlessly with It Cosmetics products for a flawless finish.

Key Considerations

When choosing It Cosmetics products, there are a few key considerations to keep in mind:

- Skin Type: Consider your skin type when choosing It Cosmetics skincare and makeup products. If you have dry skin, look for hydrating products. If you have oily skin, look for products that are oil-free and mattifying.

- Coverage: It Cosmetics offers a range of coverage levels, from sheer to full coverage. Consider the level of coverage you need based on your skin concerns and personal preferences.

- Ingredients: It Cosmetics products are formulated with high-quality, skin-loving ingredients. Look for products that contain ingredients that address your specific skin concerns, such as hyaluronic acid for hydration or retinol for anti-aging.

- Shade Range: It Cosmetics offers a wide range of shades to accommodate a variety of skin tones. Be sure to choose a shade that matches your skin tone as closely as possible for the most natural-looking finish.

Features

Here are some of the features to look for when choosing It Cosmetics products:

- Anti-Aging: Many of It Cosmetics skincare and makeup products are formulated with anti-aging ingredients to help reduce the appearance of fine lines and wrinkles.

- Hydrating: It Cosmetics products are designed to provide hydration to the skin, helping to plump and smooth the complexion.

- SPF: Some It Cosmetics products contain SPF to help protect the skin from sun damage.

- Cruelty-Free: It Cosmetics is a cruelty-free brand, meaning that none of their products are tested on animals.

- Vegan: Some It Cosmetics products are vegan, meaning that they do not contain any animal-derived ingredients.

- Natural: It Cosmetics products are formulated with high-quality, natural ingredients to provide effective results without harsh chemicals.

Prices

It Cosmetics products range in price from around $10 for a makeup brush to $68 for a full-size skincare set. The prices vary depending on the type of product and the size of the product.

Tips

Here are some tips to help you get the most out of your It Cosmetics products:

- Prep your skin: Before applying makeup, be sure to cleanse and moisturize your skin to create a smooth, hydrated base.

- Use the right tools: It Cosmetics brushes and tools are designed to work seamlessly with their products, so be sure to use the right tool for the job.

- Layer products: For a flawless finish, layer your It Cosmetics products starting with skincare and then moving on to makeup.

- Set your makeup: To help your makeup last all day, set it with a setting spray or powder.

- Clean your brushes: Clean your It Cosmetics brushes regularly to keep them in good condition and prevent bacteria buildup.

FAQs

Q: Is It Cosmetics a good brand?

A: Yes, It Cosmetics is a highly regarded brand known for its high-quality, effective products.

Q: Are It Cosmetics products cruelty-free?

A: Yes, It Cosmetics is a cruelty-free brand, meaning that none of their products are tested on animals.

Q: What is the best It Cosmetics product for anti-aging?

A: It Cosmetics Confidence in a Cream is a highly effective anti-aging moisturizer that helps to reduce the appearance of fine lines and wrinkles.

Q: Can I use It Cosmetics products if I have sensitive skin?

A: Yes, It Cosmetics products are formulated with high-quality, natural ingredients that are gentle on the skin. However, if you have particularly sensitive skin, be sure to patch test products before using them all over your face.

Q: What is the best way to apply It Cosmetics foundation?

A: It Cosmetics recommends using their Heavenly Luxe Flat Top Buffing Foundation Brush to apply their foundation for a flawless, airbrushed finish.

Runner-Ups

Pros
  • Makes makeup application smooth and flawless
  • Soft and luxurious bristles
  • Great for stippling and swirling liquid foundation
  • Has a nice circumference and covers a lot of ground
  • Quality brush that performs well with different types of foundation
Cons
  • Soft bristles make it difficult to use with pressed makeup
  • Rather difficult to clean
Bottom Line
The IT Cosmetics brush is a soft and luxurious brush that provides flawless makeup application. It performs well with different types of foundation, but it may be difficult to clean and expensive for some buyers. However, some users have reported issues with the bristles falling apart or shedding during use.
Pros
  • Moisturizing and smooth texture
  • Natural and pretty shades
  • Long-lasting and luscious lip balm
  • Square tip design prevents breaking
  • Nice subtle pink tint
Cons
  • Not long-lasting
  • Drying and makes lips peel
Bottom Line
IT Cosmetics Je Ne SAIS Quoi Lip Treatment is a moisturizing and natural-looking lip balm that comes in pretty shades. However, it may not be long-lasting and could be drying for some users. The honey color is not recommended, but the pink shades are a good option. The square tip design and magnetized cap are convenient features.
Pros
  • Makes face smooth and nourished
  • Helps tighten wrinkles and creases
  • Leaves skin soft and dewy
  • Absorbs deeply into the skin
  • Contains beneficial ingredients
Cons
  • Expensive for the small amount of product
  • Inconsistent quality and quantity
Bottom Line
IT Cosmetics No. 50 Serum Anti-Aging Collagen Veil Primer is a concentrated, hydrating primer and serum in one that leaves skin smooth, nourished, and dewy. It contains beneficial ingredients and can be used as a skin treatment. However, it is expensive for the small amount of product, and there have been reports of inconsistent quality and quantity. Some people may also experience breakouts. It is important to be cautious when buying beauty products online.
Pros
  • A little goes a long way
  • Good coverage
  • Long-lasting
  • Natural-looking
  • Fine line minimizing
Cons
  • Thick and difficult to spread
  • Packaging issues
Bottom Line
This concealer provides excellent coverage and a little goes a long way, but it may be difficult to spread and has some packaging and consistency issues.
Pros
  • Lightweight and beautiful finish
  • Smooths lines in photos
  • Effortlessly sets concealer
  • Takes away T-zone shine
  • Perfect for summer casual days
Cons
  • Packaging poor
  • Shows wrinkles and fine lines
Bottom Line
IT Cosmetics Bye Bye Pores Translucent Pressed Powder is a lightweight and effective powder that smooths lines in photos, sets concealer, and takes away T-zone shine. However, the packaging can be poor and the powder may arrive damaged.
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